HandHeld Entertainment Launches New ZVUE.com Video Download Store with Videos Available and Viewable on ZVUEs and Most Portable Video Players

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San Francisco, CA (PRWEB) June 30, 2006

HandHeld Entertainmentä (OTC BB: HNDH) today announced it has launched its new ZVUE.com™ (http://www.zvue.com) video download store with easier navigation, a clean new design and a growing library of downloadable videos available for purchase or for free with more being added each week.

HandHeld Entertainment now has under contract more than 10,000 music videos, anime movies, cartoons, independent films, documentaries, news, entertainment and sports programs and other forms of video content from companies like Canadian Broadcast Corp., ADV Films, IMG, Worldvision Cinema, Fun Little Movies, Sunflower Entertainment, StoryPIPE and others. These videos (and more) will be added to the site during the next 12 months.

The ZVUE.com videos are available for purchase (or in some cases for free) and can be downloaded by owners of the ZVUE™ (HandHeld Entertainment’s portable video player) or by owners of any other PVP or personal computer that supports Microsoft’s Windows Media Video with DRM (digital rights management). The company will continue to add new video content to ZVUE.com weekly.

“The HandHeld team is committed to providing not only the best portable media players, but the best download site in the world for these players,” said Jeff Oscodar, president and chief executive officer of HandHeld Entertainment. “Our new site has a look and feel that is both exciting and easy to use. We think that consumers of downloadable entertainment – from PC users to ZVUE users to users of other portable media devices – will enjoy downloading videos from our large and growing library by using our new and exciting download site: ZVUE.com.”

About the ZVUE

Available today in approximately 1,800 Wal-Mart stores around the United States, as well as on the Internet at such locations as Amazon.com, the $ 99 (US) ZVUE plays videos and MP3 files available from the ZVUE.com download store and also lets users view digital pictures from a digital camera or home video from a camcorder. The ZVUE offers full-color video and clear audio sound that gives users a robust, on-the-go digital experience when coupled with downloadable content from the ZVUE Web site.

About HandHeld Entertainment, Inc.

HandHeld Entertainment is a digital-media-to-go company with a family of mass-market portable media players priced at mass-market prices as well as its own online video content store. Its ZVUE portable media players are available for purchase online and in approximately 1,800 retail locations across the United States, while portable video lovers can visit (HandHeld Entertainment’s video content store at http://www.zvue.com) to buy pay-per-download videos or download thousands of free media titles. For more information, visit http://www.hheld.com or call 415-495-6470.

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